Will the ICANN suffixes increase backfire on corporates/organisations as we are so used to our standard .coms and .co.uks?
Interesting to see that ICANN will be allowing people to have their own web suffixs for a little more than £114,000, but how will this have an implication for sites, how will google assign a good QS to custom domains and will it all have to work on redirects?
I personally think the only way around this is for clients is to redirect to their existing .com, i cannot see the domains working unless its used on print media, or resold - however i think this creates a whole barrel of worms if you have people using their .bbc domain for instances outside of the british broadcasting corporation.
Only the next few months will tell!
